IELTS Essay October 2017: Companies Use Sports Events to Promote Products.

sports advertisement IELTS PTE.jpg

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Major companies use sport events to promote their products. Some people think it has a negative effect on sport. To what extent do you agree or disagree? Give reasons for your answer and include examples from your own experience.

40 minutes, 250 words at least.

Answer:

Time to write an answer on your own. Allow me to present a few hints to help you in the brainstorming process.

Keywords = companies, sport events, products.

Question = negative or positive or both – on SPORTS?

Let us proceed assuming that you “partially agree” with the given statement.

Introduction(Introduce the topic with a general statement and MENTION the reasons supporting your opinion. EXPLAIN these reasons in the body paragraphs.)

Sample: The corporatisation of sports has resulted in sports events being used as a marketing platform for promoting goods and services. I believe that though this has adverse consequences such as lack of focus on the game, this has a positive effect of helping finance sports activities(47 words.)

Body Paragraph 1:

EXPLAIN the reason (with an example) why the change is adverse.

Please use connecting words and referencing devices to ensure cohesion in your essay.

Body Paragraph 2:

Explain the reason (with an example) why the change is positive.

Please use connecting words and referencing devices to ensure cohesion in your essay.

Conclusion: Conclude the essay either by rephrasing your introduction or writing about FUTURE and/or impact.

Sample: In conclusion, if companies advertise products at sports events in a controlled fashion, this will not only finance the sports activities but also increase every sportsperson’s salary/ remuneration. This will eventually make the sports experience brighter for all spectators. (Use of if ….. then ….. clause, not only …… but also ……. construction, and this promote cohesion in your answer.)

I’m sure this article will help you write a better essay. Please write your own version and share it in the comments box below.

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